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Are You Weird Enough to Succeed at Content Marketing?

by admin

There will never be another Nirvana.
Or Coca Cola. Or Stephen King.
Apart from a very few anomalies, no band, brand, or author will ever achieve the level of cultural penetration that Generation X was the last to witness happen in real time.
Our culture has broken apart into millions of little tribal pieces.
It‰Ûªs not because kids these days aren‰Ûªt heading down to the crossroads with their guitars and web dev tools to do a deal with the devil.
It‰Ûªs something much weirder than that.
Marketers, get ready.
In this episode Brian, Sonia and I talk about:

  • Why ‰ÛÏmass marketers‰Û are screwed
  • The new bond that forms audiences
  • Why Seth Godin thinks weird is your only hope
  • What does success mean in this brave, weird world?
  • The ‰ÛÏcraft beer strategy‰Û of marketing
  • Why the small business can survive and thrive
  • Has world-wide digital distribution replaced marketing?
  • How to market to the weird

Hit the flash player below to listen now:

Other listening options:

  • Click here to download the mp3 | 43.1 MB | 29.52
  • Click here to subscribe via iTunes
  • Click here for the RSS feed (non iTunes)
  • Click here for the show archive
  • Click here for the show transcript

The Show Notes:

  • Internet Marketing for Smart People 20-Part Course (free)
  • Seth Godin‰Ûªs We Are All Weird
  • Differentiate Your Blog or Die
  • How to Dominate Your Niche
  • 3 Ways to Make Your Competitors Irrelevant
  • We left the building with Girl Talk

About the Author: Robert Bruce is Copyblogger Media‰Ûªs Chief Copywriter and Resident Recluse.

Filed Under: Uncategorized

SEO, Web Design and Social Media- Internet Marketing Podcast 118

by admin

In this episode we discuss how web design can affect SEO (search engine optimization). We also discuss the importance of SEVO in that web design. SEVO stands for Search Engine Visitor Optimization. We also discuss a particular vertical market, orthopedic and sports medicine. Attacking this market from an SEO process. Finally, we discuss Social media, specifically Facebook and how social media will affect SEO. The most popular PPC Houston on iTunes. E-Webstyle provides Houston SEO .

Filed Under: Uncategorized

SEO, Web Design and Social Media- #seopodcast 118

by admin

In this episode we discuss how web design can affect SEO (search engine optimization). We also discuss the importance of SEVO in that web design. SEVO stands for Search Engine Visitor Optimization. We also discuss a particular vertical market, orthopedic and sports medicine. Attacking this market from an SEO process. Finally, we discuss Social media, specifically Facebook and how social media will affect SEO. The most popular PPC Houston on iTunes. E-Webstyle provides Houston SEO .

Filed Under: Uncategorized

7 Ways to Create an Email Marketing “Snowball Effect”

by admin

Since Ray Tomlinson sent that first email in 1971, it‰Ûªs been the backbone of all social technology.
40 years later, and it‰Ûªs still the most powerful (digital) communication tool on earth.
My reclusive pal Ben Settle jumps on the show today to talk email marketing.
While the seven-step ‰ÛÏsnowball effect‰Û he lays out can be applied to almost any aspect of profitable content marketing, we bring it all back to the loyal, always-willing, unbeatable and unstoppable ‰Û_ email.
Also, Ben explains why he thinks Facebook is stealing the, well, you-know-whats of men everywhere ‰Û_
In this episode Ben Settle and I discuss:

  • Dan Kennedy‰Ûªs depression-proof secret of survival
  • The quickest way to build a responsive email list
  • Why email writing is like jazz composition
  • How email unsubscribes actually build your list
  • Why ‰ÛÏintentional‰Û social networking might save your business
  • Weird email marketing, Settle style

Hit the flash player below to listen now:

Copyblogger FM is brought to you by the Rainmaker Platform, the complete solution for content marketers and online entrepreneurs. Find out more and take a free 14-day test drive at rainmaker.fm/platform.
Other listening options:

  • Click here to download the mp3 | 30.7 MB | 25:29
  • Click here to subscribe via iTunes
  • Click here for the RSS feed (non iTunes)
  • Click here for the show archive

The Show Notes:

  • Internet Marketing for Smart People Course (free)
  • Ben Settle
  • Email Marketing 101
  • 7 Mistakes that Lead to Guest Post Failure
  • 10 Proven Steps to Snag a Guest Post on an A-List Blog
  • We left the building with Girl Talk ‰Û_

About the Author: Robert Bruce is Copyblogger Media‰Ûªs Chief Copywriter and Resident Recluse.

Filed Under: Uncategorized

Match Types, Anchor Text and Part Descriptions – Internet Marketing Podcast 123

by admin

In this episode we discuss Match Types for both Bing and Google. We also discuss Anchor Text and Link URL. Finally we compare and contrast SEO best practices for Parts, numbers Vs. descriptions. The most popular PPC Houston podcast on iTunes. E-Webstyle provides Houston SEO .

Filed Under: Uncategorized

Match Types, Anchor Text and Part Descriptions – #seopodcast 123

by admin

In this episode we discuss Match Types for both Bing and Google. We also discuss Anchor Text and Link URL. Finally we compare and contrast SEO best practices for Parts, numbers Vs. descriptions. The most popular PPC Houston podcast on iTunes. E-Webstyle provides Houston SEO .

Filed Under: Uncategorized

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