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While the ideal situation for every blogger is to see their traffic continue to rise, there are going to be times when you experience a dip. In this episode, I will tell you exactly what to do when you experience a dip.

This episode answers the question of how long it takes to get results and how to cut that time in half.

Google loves to surprise and delight. It keeps us on our toes with surprise algorithm updates and plenty of features to help improve search. One of these additions is Google Optimise which came out a couple of years ago, but honestly I don’t think many people are using.

The big questions are “What on earth is it? And how is it useful to SEO?”

Today, Olga Summerhayes is joining me to answer both these questions and provide a map to help us navigate the world of Google Optimise.

Tune in to learn:

• What Google Optimise is, when it was created and what it’s useful for
• How to access Google Optimise
• Olga’s 10-step Google Optimise process
• Different tests you can do with Google Optimise
• Working with A/B testing
• Setting objectives
• Targeting with Google Optimise
• How to locate the results
• Can you start it up again or do you have to recreate each time?
• Google optimise 360 vs Google Optimise
• Olga’s top Google Optimise tips for best practice

This three part series will reveal my secret process for strategically updating old posts.

This three part series will reveal my secret process for strategically updating old posts.

Real life business owners explain their Digital Marketing secrets.

In my Reality SEO series I interview REAL LIFE HUMANS for who’ve changed their digital marketing for good and uses simple techniques to transform their business and brand.
These shorter episodes will include practical DOABLE advice for real life humans (not lofty abstract tips that require 40 hours a week of effort and a $100k budget).

Find out how by specialising and niching Donna transformed her business, reached the top of the rankings for her chosen keywords and now her phone WILL NOT STOP RINGING (seriously it rang 3 times during the podcast I had to make her sit on it).