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Google Local Places Compliance – Internet Marketing Podcast – Number 95

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We continue to discuss Google Local Places Listings (GLPL)in the final episode of our Google Local Places series. We discuss specific details like the value of testimonials to your Google Local Places listing, the importance of staying compliant to the GLPL guidlines. The value of off page criteria to your GLPL position. Visit our Facebook SEO Houston page. Come visit the most popular Internet Marketing Podcast on iTunes. Video of our podcast is broadcast live from Houston on Fridays at 9:15CST. View our archive of Search Engine Optimization Videos. E-Webstyle is a service provider of Web design Houston.

Mobile SEO Strategies, SEVO and Viral Videos – Internet Marketing Podcast – Number 96

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In this episode we discuss Mobile SEO strategies, covering general concepts as well as things to do to get those coveted top position placements. We also discuss alt tags for images and relate that process to SEVO (search engine visitor optimization). Finally we touch on vidoes, specifically viral videos and the effect they can have on your SEO efforts. Visit our Facebook SEO Houston page. Come visit the most popular Internet Marketing Podcast on iTunes. Video of our podcast is broadcast live from Houston on Fridays at 9:15CST. View our archive of Search Engine Optimization Videos. E-Webstyle is a service provider of Web design Houston.

Google +1 (plus one) SEO and Webpage Speed – Internet Marketing Podcast 102

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In this episode we discuss the new Google +1 (plus one) feature and the possible impact it may have on SEO and Search Engine Results pages. We also discuss a tool outlined by Matt Cutts, it is the Google Labs Page Speed Tool. Visit our Facebook Internet Marketing page. Come visit the most popular Internet Marketing Podcast on iTunes. Video of our podcast is broadcast live from Houston on Fridays at 9:15CST. View our archive of Search Engine Optimization Videos. E-Webstyle is a service provider of Web design Houston.

How to Write Nearly Undeletable Emails

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You ever been out with your pals having a good time, laughing so hard that the surrounding tables end up giving you the stink-eye?
Or maybe you host a knitting club at your house. You‰Ûªre a band of obsessed knitting fanatics who can‰Ûªt get enough of yarn, patterns and the latest celebrity knitting gossip.
One day a guy shows up in your living room mumbling about how the Lakers were totally robbed in the recent playoff series with the Dallas Mavericks.
This person is called the unwelcome guest.
In email marketing ‰ÛÓ if you aren‰Ûªt known, liked, and trusted ‰ÛÓ you‰Ûªre the unwelcome guest, and there is only instant and merciless deletion waiting for you.
The email inbox is sacred ground. We don‰Ûªt want anyone coming in there uninvited, or off-tune to the soundtrack of our lives.
Ben Settle is an email marketing pro who lives or dies by his ability to connect, engage and sell through email.
He‰Ûªs got a lot to say about this stuff, and he lays a lot of it down in this show ‰Û_
In this episode Ben and I discuss:

  • The secret to Ben‰Ûªs success as an email marketing specialist
  • How talk radio can completely change your game, and your bottom-line
  • The three indispensable elements of every email campaign you write
  • How to get your emails opened, even by those who disagree with you
  • Two email list building principles that‰Ûªll put you on the right path to engagement
  • How Ben became profitable by emailing his list ‰ÛÓ every day

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Want to discover the most effective ways to approach email marketing, social media, content marketing, and SEO? Get yourself into Authority Rules. It‰Ûªs a 30-day conference that delivers the techniques and strategies you need to know as an online marketer ‰ÛÓ but registration will close on Tuesday, May 17.
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About the Author: Robert Bruce is Copyblogger Media‰Ûªs Chief Copywriter and Resident Recluse.

Facebook Survey, Social Media Budgets – Internet Marketing Podcast 103

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In this podcast we discuss Facebook Surveys in our SEO podcast. We also talk about the social media marketing budget and its balance with the rest of your Internet Marketing budget. Finally we discuss social media in the industrial sector. Join us for edutainment. Visit our Facebook Internet Marketing page. Come visit the most popular Internet Marketing Podcast on iTunes. Video of our podcast is broadcast live from Houston on Fridays at 9:15CST. View our archive of Search Engine Optimization Videos. E-Webstyle is a service provider of Web design Houston.

Is Content Marketing Worth the Work?

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The reign of image/display/brand advertising (particularly for small businesses) is fading fast.
You mute the ads during your favorite tv shows, or skip them entirely.
You block banners on websites, or even skip those sites altogether.
What‰Ûªs a small business ‰ÛÓ or any size business ‰ÛÓ with tight budgets and tighter margins to do?
There‰Ûªs a relatively new way of attracting, engaging and converting customers online that‰Ûªs deeply rooted in the independent, hard-working and profitable mom and pop stores of the past.
It takes work. But, it sure beats digging ditches. Or blowing revenue on an advertising ego-binge. And it can make you ‰Û_ highly profitable.
In this episode Sonia Simone and I discuss:

  • Is content marketing really worth the effort?
  • The 3 steps to earning loyal (and possibly rabid) customers
  • The real effects of content marketing on the bottom line
  • Why buying your customers is a difficult and dangerous game
  • The simple business plan that‰Ûªs made Copyblogger (and others) cook

Hit the flash player below to listen now:

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Links from the Show:

About the Author: Robert Bruce is Copyblogger Media‰Ûªs Chief Copywriter and Resident Recluse.