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How to Build Meaningful Membership Communities

by admin

How to Build Meaningful Membership Communities

Scott Gerber, author of Superconnector, shares his insight on building — and maintaining — world-class membership communities.

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Building a shared community of interest can be an amazing way to propel your brand — if you do it the right way. Unfortunately, too many brands and online businesses do it poorly.

In this episode, we discuss nuances and ways that you can build meaningful connections, either online or offline, with a true expert in the field.

In this 31 minute episode, Sean Jackson and Katy Katz interview Scott Gerber, CEO of Community.co and author, to guide you through the right ways to create a sense of community, regardless of the environment.

Listen to The Digital Entrepreneur below …

Download MP3 Subscribe by RSS Subscribe in iTunes

Important links from this episode:

  • Pre-order Superconnector: Stop Networking and Start Building Business Relationships that Matter
  • The Community Company — Professional community builders
  • Connect with Katy Katz on Twitter
  • Connect with Sean on Twitter

Filed Under: Management & Marketing

Domain Authority: is it a big fat lie? With Ross Tavendale (TECHIE)

by admin

Listen to PODCAST by The Recipe for SEO Success

So if you’re been studying SEO for any period of time you’re likely to have come across the phrase Domain Authority.

It’s a term coined by Moz, the SEO software company, and they use it as a metric of a site’s ability to rank against its competitors.

But while many swear that the concept of Domain Authority is real, many more assert there’s no evidence such a thing exists. In fact, you’ll find many of the more ranty SEO types getting really angry when it’s mentioned.

So in this episode of the podcast I’m talking with Ross Tavendale about Domain Authority, what it is, why it’s helpful and if it’s even real.

Tune in to learn:

  • What is Domain Authority?
  • How you can use it to measure performance?
  • Whether Ross thinks DA is real?
  • What is SEO Juice?
  • Why do we need no follow links?
  • What is Page rank?
  • If DA is real, how do we build it?

https://therecipeforseosuccess.com/domain-authority-big-fat-lie/

https://therecipeforseosuccess.libsyn.com/e26-domain-authority-is-it-a-big-fat-lie-techie

Filed Under: Management & Marketing

What Every Online Marketer Must Know about Google Analytics

by admin

What Every Online Marketer Must Know about Google Analytics

Annie Cushing (@annielytics) discusses how to avoid the most common mistakes with Google Analytics.

Rainmaker.FM is Brought to You ByWP Engine

Discover why more than 80,000 companies in 135 countries choose WP Engine for managed WordPress hosting.

Start getting more from your site today!

At the heart of online marketing is data. And while it is important, it can often be confusing to understand and hard to act on.

Lucky for you, we have a true expert in the field of Google Analytics joining the show to help you get the most from your Google Analytics data.

In this 32 minute episode, Sean Jackson and Katy Katz interview Annie Cushing and guide you through the most important elements of Google Analytics.

Listen to The Digital Entrepreneur below …

Download MP3 Subscribe by RSS Subscribe in iTunes

Important links from this episode:

  • Analytical resource tools from Annie Cushing
  • The Definitive Guide To Campaign Tagging in Google Analytics
  • Connect with Katy Katz on Twitter
  • Connect with Sean on Twitter

Filed Under: Management & Marketing

Is Google AMP a Waste of Time?

by admin

Is Google AMP a Waste of Time?

Google AMP represents a fundamental change to website development. But should you implement it?

Rainmaker.FM is Brought to You ByWP Engine

Discover why more than 80,000 companies in 135 countries choose WP Engine for managed WordPress hosting.

Start getting more from your site today!

Google Accelerated Mobile Pages (AMP) is a unique method for displaying mobile content on Google. But as every expert will attest, implementing Google AMP is not easy.

On this episode, we dive into the reasons for implementing AMP, along with the benefits and pitfalls of this new technology.

In this 30 minute episode, Sean Jackson and Katy Katz interview Ross Simmonds, noted online marketeer and entrepreneur, and ask the hard questions about what it takes to succeed with Google AMP.

Listen to The Digital Entrepreneur below …

Download MP3 Subscribe by RSS Subscribe in iTunes

Important links from this episode:

  • Check out Ross’ blog post about Google AMP: Google AMP vs Facebook Articles: What Should You Actually Invest In?
  • Google said to launch AMP-based Snapchat Discover-like feature
  • How Condé Nast succeeded with Google AMP
  • Connect with Katy Katz on Twitter
  • Connect with Sean on Twitter

Filed Under: Management & Marketing

Social media: Does social media help SEO; the definitive answer with Craig Campbell (NEWBIE)

by admin

Listen to PODCAST by The Recipe for SEO Success

Social media is so much fun, and such a giant time sucker.

But does it really have any impact on your Search Engine Optimisation and ability to rank?

Social signals and their importance in relation to rankings is something that’s been hotly debated for years.
There are lots of people is the YES camp and about the same number in the NO camp.

In today’s episode, we’re going to dig a bit deeper into the relationship between social media and SEO. And I hope that by the end of the episode, we’ll be able to be 100% clear on whether social media metrics have a direct impact on rankings.

So, if you’re a Facebook fan, Instagram addict or Pinterest tragic. This is the episode for you.

Tune in to learn:

  • Does social media directly influence rankings?
  • What do SEOs mean when they talk about causation and correlation?
  • Do links from social media count as much as links from a regular website?
  • Does the number of followers I have on Instagram, or Facebook influence how Google sees my website?
  • How can I use Twitter to boost my SEO?
  • Does posting on Google+ help improve my ranking?
  • How do I optimise my social profiles for SEO?
  • Is traffic a ranking factor?
  • Does boosting posts help?
  • Does using scheduling for social media posts hurt SEO?
  • How can we use social media to improve our SEO?

https://therecipeforseosuccess.libsyn.com/e25-social-media-does-social-media-help-seo-the-definitive-answer-newbie

Filed Under: Management & Marketing

The Ultimate Framework to Help You Achieve Your Goals in 2018

by admin

The Ultimate Framework to Help You Achieve Your Goals in 2018

A smart and simple framework that will help you achieve your online goals!

Rainmaker.FM is Brought to You ByWP Engine

Discover why more than 80,000 companies in 135 countries choose WP Engine for managed WordPress hosting.

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The start of a new year often brings with it the thoughts for the future; ensconced under numerous goals we provide for ourselves.

But the key to achieving any goal, no matter how large, is following the right framework that leads you to success.

So whether you want to make more money from your site, or bring in more traffic, this framework is designed to help turn your ideas into reality.

In this 36 minute episode, Sean Jackson and Katy Katz break down the goal setting process into actionable steps — following a proven framework that leads to success.

Listen to The Digital Entrepreneur below …

Download MP3 Subscribe by RSS Subscribe in iTunes

Important links from this episode:

  • Our book recommendation for goal setting: Traction: Get a Grip on Your Business
  • Connect with Katy Katz on Twitter
  • Connect with Sean on Twitter

Filed Under: Management & Marketing

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