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If you’re doing SEO, then you’re also using Google in ways that the average Google user is not.  You’re performing research, market analysis, and looking for content ideas, among other things.  In this episode we’re going to cover the topic of “search operators”, to help you level up your Google search game!  We’ll touch on some of the more powerful and hand search operators, and hopefully turn you on to some new ways to use Google to improve your SEO and knowledge.

• Use search operators to refine and manipulate the type of search results you are looking for
• There are dozens of individual search operator functions that you can use
• Simply type the search operators into Google, incorporating them into your Google search
• You can restrict search results to a single domain
• You can restrict search results to specific keywords or topics
• Use search operators for precise market research and competitor analysis

I am going to teach my special growth hack for getting a single post to rank on the first page of Google for over a thousand different keywords.

Here’s a link to the Ahrefs “Also Rank For” study:
https://ahrefs.com/blog/also-rank-for-study/

In a nutshell, influencer marketing is really just a type of social media marketing that uses product mentions and endorsements from influencers – people who have already built up a loyal and dedicated following, and are perhaps seen as experts in their area or niche.

So if the thought of riding the coat tails of a well-known or well-respected influencer while they talk up your products and services sounds like an easy win, influencer marketing expert Neal Schaffer is here to remind you that it’s not always that simple. You could do more harm than good to your business’s reputation is you aren’t careful and calculated when choosing which influencers to work with. Ideally you always want to work with someone who is also aligned with what your business and brand stands for.

This episode will break down the latest findings from Ahrefs that reveals a segment of pages and posts that take only 61 days to get to the first page of Google. In contrast, the average post takes 2 to 3 years to make it to the first page of Google search.

Here is the link to the research study:
https://ahrefs.com/blog/how-long-does-it-take-to-rank/

The question some businesses are asking themselves these days, “To bot, or not to bot?” But the reality is, chatbots are a fantastic automated solution that allow businesses and organizations the power to handle not only more customers at once, but to also do it simultaneously. Talk about some bang for your buck!

In my Reality SEO series, I interview REAL LIFE HUMANS who’ve changed their digital marketing for good and used simple techniques to transform their business and brand.

These shorter episodes will include practical DOABLE advice and tips from people just like you.

Find out how Rudo Makuyana has focused on her Digital Marketing to build relationships, put herself out as the face of her brand, and be more customer-friendly and less medical jargony!