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Successful SEO starts with keyword research. Moz’s Cyrus Shepard reminds us that you need to rank for what people are actually searching for, not what you think they’re searching for. That means truly understanding exactly what a keyword is, and prioritizing keywords by potential. Uncover more ideas by determining what keywords your competitors are ranking for.  Yes, you can actually do that.  Why recreate the wheel when they’ve already done some of the heavy lifting for you?

Selling your products and services online can be tough. 

Every year, new trends pop up like weasels from their little weaselly holes, and we have to figure out how best to wrangle and train them to deliver more SEO juice than our competitors. 

But don’t fret!

I have an excellent expert to simplify the eCommerce digital marketing process and highlight what will push you ahead of the game. 

Tune in to learn:

• How COVID-19 has changed eCommerce SEO
• Why SEO is vital to any eCommerce site
• How to optimise your images for prime SEO goodness
• What new SEO trends have sprung up in 2020
• How to come out on top for SEO ranking on Amazon
• If content on our own site and on Etsy and Amazon is considered duplicate content
• What automation through longtail and AI is, and how it can make a difference to your SEO strategy.

 

When it comes to blogging you need to know these. Here is the link to this week’s special inner circle content:
https://theblogmillionaire.com/183-2/

 

Like every industry, digital marketing also has their list of “best practices” that you’re told to follow. And while there is certainly some truth to that, Caitlin Halpert from 3Q Digital, can attest that with a little creative “pushing of the boundaries”, and letting the data from your creative testing do the talking, you just may find you’re driving more growth and efficiency through these new ideas.

So there’s lots of different things to be looking at when you’re doing email marketing, but I would definitely say those replies are the most important part. And when you see a lot of people replying, that’s when you know you’ve definitely hit on something that’s important. And that you’ve got to talk more about that

In this tech-crazed day and age, we often Google first, and ask questions later.
When we find new business, product, or service, we want to know what the search engines, and the entire world, think of it.
And we want to know NOW.

But more importantly, we want to know the brand behind the product or service.
The who behind the what.

And of course, being found for who you are will always be easier than being found for what we do.
And that’s where improving your BRAND SERPS can help.

Today I’m chatting with Jason Barnard to find out how you can make your brand SERP as sexy and alluring as a porch light is to a moth.

 

Tune in to learn:

• What is a Brand SERP? Who searches exact match brand names?
• What does Google display
• Why using the default option isn’t always best.
• How to make your SERPs sexier.
• How to use the insight gained from your results.
• How the knowledge graph can improve your brand SERPs