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We’ve all seen business ads pop up in our Facebook feed every day, and you’ve probably scrolled right past a majority of them. But what about leveraging YouTube to advertise your business, products and services? Aleric Heck of AdOutreach has done just that, helping innumerable business reach over 8 figures in sales using the YouTube ads platform.

Here are this week’s cool findings and breaking news that bloggers need to know about

Selling online is tough.
With the big boys like Amazon dominating the results, it can be hard to get eyeballs on your store.

But even if you do win the ranking game, and are getting traffic, how on earth do you get your customers to part with their hard-earned cash?

How do you persuade with amazing product descriptions?
What strategies can you use to make the first sale?
How do you stop those dreaded abandoned carts and how do you keep customers happy and coming back for more?

Today we’re talking eCommerce conversion optimisation, and how to get that delicious Kerching feeling!

Tune in to learn:

• What eCommerce conversion optimisation is, and what it applies to
• Key metrics you should analyse when creating an eCommerce growth strategy for your store
• How to optimise an eCommerce store’s average order value
• Ways to make email opt-ins and pop-ups more effective
• Encouraging your store’s email list growth
• What steps you can take to spruce up an abandoned cart email sequence
• Setting up an email retention strategy that works

Here are the five image types that produce the most first page Google rankings.

Do you ever wish you could get free business advice from someone in your industry, or who has been through what you’re going through now? The answer may be in joining or starting a mastermind. We’ll delve into what a mastermind is, how to start one, and how to run one successfully.