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Google has been making headlines here in Australia, the news corporations aren’t happy about the way they pull their stories into the SERPS, and they want a cut of the profit pie.

Google is so far saying no, you want us to pay? We’ll go away.

So what would happen if Google left Australia?

In today’s bonus episode, recorded as a Facebook live in my I LOVE SEO group, I talk about this conflict between Google, the Australian Government, and news websites, and how this affects every business online, including yours.

 

Tune in to learn:

• Why news sites are unhappy with Google
• Why Google might pull their services from Australia, and what will happen if they do
• Why you should do more for your site than just SEO
• Why you should diversify your digital marketing across different platforms
• Why you need to build brand recognition by getting your brand seen and heard across the web
• Why having back-up marketing strategies is vital

 

Whenever a platform releases a new app or feature, we go straight to the experts to learn more. When we heard that Instagram rolled out their new Guides feature, we called on our good friend and Instagram “It Girl”, Jenn Herman, from Jenn’s Trends, to help get us in the know.

Jenn shared with us that this is Instagram’s way of allowing users to post longer-form content and filled us in on the latest news and tips on how to utilize this new feature perfectly for B2B marketing.

Here’s the link to The Food Blog SEO Study with all the findings and actionable tactics:
https://www.rankiq.com/food-blog-seo-study/

 

Curious about this new Clubhouse platform, we decided to dig a bit deeper into it and find out just what it was all about and why so many business professionals – and well-known names – were flocking to it.

We reached out to Mike Stelzner, from Social Media Examiner, to get his take on this since he’s always ahead of the curve. And he did not disappoint. In this episode, Mike gives us the quick and dirty lowdown about what Clubhouse is, how it works, who’s hanging out there, and the many ways you can be leveraging the platform for your business.

Google Analytics can feel just a little bit yawn.

Yes, you set it up yonks ago.

And maybe poke around once in a while.

But really?

You’re not doing anything with the data.

In this week’s episode, we’re going to dig deep into Google Analytics, the important metrics, and reports that actually matter.

But more importantly, we’re going to chat about how to interpret the data and turn it in to… yes you guessed it, ACTION!

 

Tune in to learn:

• What is data analytics?
• Best practice tips to make the most of your Google Analytics setup.
• Which metrics you should pay attention to.
• How to make the most of the Google UTM URL Builder to better track your online activities.
• Why it is important to use analytics to track your own marketing efforts.
• Understanding marketing attribution and the multi-channel funnel attribution tool.

 

How can you increase your law firm’s online visibility and build more business in 2021? Check out these 9 can’t-miss digital tactics for law firm marketing.

Matt and Chris are digital marketing experts that run a Full Service Houston based Enterprise SEO Agency dedicated to fulfillment results, and transparency that is a little outside the box and has been focused on results driven marketing for the last 20 years.

Source: https://www.searchenginejournal.com/law-firm-marketing-tactics-business-building/391563/#close

Presented by BestSEOPodcast.com (The Unknown Secrets of Internet Marketing Podcast)

Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, Unknown Secrets of Internet Marketing” has become one of the longest running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.

Great for marketers, business owners and agencies from the novice to experienced in using the internet to market and grow a brand!

You can also watch the podcast here: https://bit.ly/3iZewGf