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Can AI-Powered Search Engines Disrupt Google’s Monopoly?  CMSWire
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Podcast Visibility Secrets: Stand Out in Apple and Spotify Search with Anthony Nwaneri
Welcome to Podcasting Smarter, in this episode we dive deep into the world of podcast SEO with Anthony Nwaneri from Get More Listeners. Anthony’s expertise spans across various successful shows like Chan with a Plan, The Period Whisperer, and Calling History.
Join us as we explore the four key pillars of podcast SEO: discoverability, visibility, user engagement, and building relevancy. Learn practical tips on optimizing your podcast for higher rankings on Apple Podcasts, Spotify, and other directories. Anthony shares real-life success stories and actionable strategies to help you enhance your podcast’s visibility and keep your listeners engaged.
“It’s not too late to grow your show. It’s not too late to implement these strategies and these terms.” – Anthony Nwaneri
Anthony Nwaneri is the best-selling author of the book Podcast Made Simple, the co-founder of Get More Listeners and the Co-host of ‘Why Your Podcast Isn’t Growing’.  Anthony is an established authority in the realm of podcast SEO strategies, specializing in optimizing podcasts for enhanced visibility and engagement across leading platforms such as Apple Podcasts and Spotify. His expertise lies in formulating impactful episode titles and implementing effective keyword strategies, which have consistently contributed to the differentiation of numerous podcasts within the competitive podcasting sphere. With a comprehensive understanding of user engagement and retention techniques, Anthony’s proficiency in utilizing transcripts for podcast SEO has proven instrumental for podcasters aiming to broaden their audience reach and impact. His practical guidance and adept utilization of SEO principles position him as a valuable asset for podcasters seeking to bolster their show’s discoverability and achieve sustainable growth.
Don’t miss out on this insightful conversation that promises to take your podcast to the next level. Tune in now and start implementing these expert tips to see significant growth in your podcast audience!
In this episode, you’ll learn how to:
Optimize Your Podcast for Search Engines and Skyrocket Your Growth!
Uncover the Secrets to Getting Your Podcast Discovered on All Platforms!
Master the Art of Crafting Irresistible Episode Titles That Hook Your Audience!
Keep Your Listeners Glued to Your Podcast with Proven Retention-Boosting Tactics!
Harness the Power of Transcripts to Supercharge Your Podcast’s SEO Ranking!
The key moments in this episode are:
00:00:28 – Importance of Podcast SEO for Visibility 00:03:33 – Creating Captivating Cover Art and Episode Titles 00:09:56 – Importance of User Engagement and Retention Time 00:12:19 – Importance of Engagement for Podcast SEO 00:13:20 – High Retention Time for Podcast SEO 00:13:50 – Encouraging Completion 00:17:30 – Consistency for SEO Success 00:21:24 – Transcripts and Chapter Markers 00:24:22 – Leveraging Current Affairs for Podcast Growth 00:25:08 – Synergistic Strategy for Podcast Growth 00:25:36 – Success Story: The Power of Podcast SEO 00:26:38 – Never Too Late to Implement SEO
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Podcast Smarter is the official in-house podcast by Podbean. 
Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com 
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Véronique et les Fantastiques
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Advanced SEO & Copywriting Services and Iana Dixon are proud to announce the launch of Internet marketing  EIN News
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Real estate brokerages are experiencing enormous pressure on their already razor-thin profit lines as they face declining sales volume, mortgage rate uncertainty, stagnant inventory, recruiting and retention contraction, commission compression, agent productivity reduction, the impact of team growth and threats of new lawsuits.
RTC Consulting reports that real estate brokerages average gross margins of less than 14% and net margins of less than 4%. Industry research found that between 2012 and 2021, the average brokerage gross margin decreased by 50.8%. Firms had to reduce operating expenses by 7% to stay profitable!
Cutting the fat, not the bone
The demand to cut costs is forcing brokerages to yield machetes when they should be using paring knives. Too many times, brokerages attempt to cut costs and unknowingly cut into the bone while slicing away the fat. 
One concerning cut involves the number of brokerages eliminating their investment in search engine optimization (SEO). Unfortunately, eliminating your SEO is akin to sawing off the branch you’re sitting on. 
Take the case of a large independent brokerage client looking for the greener grass offer of a free website. They abruptly switched to the new vendor, and the impact was immediate—and devastating. 
Organic search accounted for nearly 50% of their traffic in 2024. Before they jumped ship, we helped them grow their organic search by 16% year-over-year. Leads from organic search were up nearly 100%. SEO accounted for 63% of their leads.
These organic SEO leads were the most valuable to their 300-plus agents because they’re most likely to transact leads.
In 30 days since the brokerage abandoned its SEO, visibility plummeted by more than 66%.
SEO: Only missed when it’s gone
When a brokerage stops investing in SEO, the impact isn’t always immediate—but over time, it becomes unmistakable. SEO works in the background, constantly optimizing, and when you stop or don’t take it into account when moving to a new provider, rankings drop, traffic decreases and the once-steady flow of organic leads dries up. 
Brokers often only realize just how crucial SEO is once it’s gone. It’s the invisible force driving traffic, leads and revenue from the place that, according to the National Association of REALTORS®, over 97% of homebuyers begin online. It’s also the place that most buyers cite as where they find their home—through online searches. 
That’s why losing organic search visibility can instantly weaken your brokerage’s lead funnel, putting your agents at a competitive disadvantage.
You can’t cut SEO and grow
Maintaining your SEO investment remains one of the best strategies for brokers who want to continue to grow. Eliminating SEO is risky and could drastically impact your brokerage’s visibility, lead flow and, ultimately, profitability. In any market, but especially a chaotic one, understanding the value of SEO is crucial for any brokerage that wants to grow.
For more information, visit https://www.deltamediagroup.com/.  
Michael Minard is CEO and owner of Delta Media Group, a leading and trusted technology partner for many of real estate’s top brands, and 100% family-owned and operated.
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The final approval also gave insight into how consumers are hearing about the settlements, with millions getting notices or filing claims. Read more.
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With all of Google’s iterations and expansions of their generative AI SERP features, you may be wondering what this means for your business and how to tweak your approach to SEO in this evolving new reality.
Join us for a session focused on AI Overviews and AI-organized SERPs, where we’ll be breaking down the newest developments. We’ll show you the biggest takeaways from STAT’s latest research, and demystify this evolving topic with practical advice that you can implement right away.
In this webinar, you will:
With Tom Capper, we will dive into fresh data comparing the prevalence of AI Overviews by industry, geographic location, search intent stage and more, along with what factors correlate with appearing in them.
You’ll come away with data-driven insights to inform your strategy and learn how to determine which keywords are no longer worth your time, which AIOs are worth targeting (and how to do it), and what this all means for the future of search and SEO.
Make sure to show up LIVE to ask Tom your most pressing questions about AI in a Q&A session you won’t want to miss.
If you’re looking to take advantage of this new trend in search, you can’t afford to miss these insights.
Unable to make it? Save your seat and we’ll send you a recording following the webinar.

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