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The Psychology Required to Successfully Grow Your Business

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The Psychology Required to Successfully Grow Your Business

How you think about your business matters. And in this episode, we delve into the growth mindset you will need to succeed.

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Brandon Bruce, COO of Cirrus Insight (one of the fastest growing companies in America), joins the show to share his experience on growing a successful technology company.

Brandon’s company has been through a lot; from server crashes, failed investment opportunities, and loss of distribution opportunities.

And yet he and his team were able to overcome all these challenges and find opportunities for growth. And their efforts paid off; recognized as #41 in the Inc 5000 list.

In this 34 minute episode, Sean Jackson and Katy Katz talk with Brandon about the obstacles his company faced, and the mindset he and his team had, to grow their business.

Listen to The Digital Entrepreneur below …

Download MP3 Subscribe by RSS Subscribe in iTunes

Important links from this episode:

  • Cirrus Insight on the Inc 5000 List
  • Connect with Katy Katz on Twitter
  • Connect with Sean on Twitter

Filed Under: Management & Marketing

PR: Using the media to boost SEO with Mez Homayunfard (NEWBIE)

by admin

Listen to PODCAST by The Recipe for SEO Success

How to boost brand awareness and links with PR

You might not realise it but PR and SEO go together like jam and scones.

While some people like to keep their digital communications in neat little pots, the truth is that the lines are very much blurred these days.

If you can write a press release that generates real media coverage, it will boost your SEO efforts with traffic, awareness and those all-important links.

So how can small businesses and DIYers use PR to boost their SEO?

In this episode of the podcast I’m talking with Mez about how his agency uses press coverage and PR to build Google juice for their clients, and how you can too.

Tune in to learn:

  • What PR is
  • What influence outreach is
  • Why PR helps SEO
  • Mez’s tips for building media awareness
  • Mez’s tips for influence outreach
  • How Mez measures PR and SEO success

 https://therecipeforseosuccess.com/pr-using-media-boost-seo/

https://therecipeforseosuccess.libsyn.com/e28-pr-using-the-media-to-boost-seo-newbie

Filed Under: Management & Marketing

The Secret to Guest Blogging on Your Favorite Website

by admin

The Secret to Guest Blogging on Your Favorite Website

Guest blogging is a great way to grow your audience, if you know the right way to do it.

Rainmaker.FM is Brought to You ByWP Engine

Discover why more than 80,000 companies in 135 countries choose WP Engine for managed WordPress hosting.

Start getting more from your site today!

To all the people that blindly send us a request to guest post on our show, I have an answer for you … NO.

But that cold answer comes with a lot of caveats; primarily because how people approach guest blogging is just wrong.

In this 33 minute episode, Sean Jackson and Katy Katz interview Melissa Fach, veteran editor and Search Personality of the Year winner, to discuss the RIGHT way to reach out for guest blogging.

Listen to The Digital Entrepreneur below …

Download MP3 Subscribe by RSS Subscribe in iTunes

Important links from this episode:

  • SEMrush Blog
  • Pubcon
  • Connect with Katy Katz on Twitter
  • Connect with Sean on Twitter

Filed Under: Management & Marketing

How to Make Money from Podcasting

by admin

How to Make Money from Podcasting

Podcasting is very popular, but not everyone can make money doing it — unless you know how.

Rainmaker.FM is Brought to You ByWP Engine

Discover why more than 80,000 companies in 135 countries choose WP Engine for managed WordPress hosting.

Start getting more from your site today!

Obviously we are huge fans of podcasting — a technology that dates back to the beginning of the commercial web.

But while podcasting has grown in popularity, not everyone can make money — let alone a living — from producing a show.

In this 36 minute episode, Sean Jackson and Katy Katz interview Rob Greenlee, veteran podcaster and member of the Podcasting Hall of Fame, to discuss the key ways podcasters can make money from their show.

Listen to The Digital Entrepreneur below …

Download MP3 Subscribe by RSS Subscribe in iTunes

Important links from this episode:

  • Spreaker, a podcast network
  • Rob Greenlee’s personal site
  • Connect with Katy Katz on Twitter
  • Connect with Sean on Twitter

Filed Under: Management & Marketing

Site migrations: How not to lose your rankings with Jason Mun (TECHIE)

by admin

Listen to PODCAST by The Recipe for SEO Success

Okay, so it’s time to make big changes to your website.

Perhaps you want to move to a new platform.
Or finally change from HTTP to HTTPS.
Perhaps you’re changing your domain name.

While this might be great for business, it’s important to understand just how big of an impact a poorly managed site migration can have.

Get it wrong and you could take a big fat hit in the wiggly bits when it comes to site traffic.

So in this episode of the podcast I’m talking with Jason Munn about how to ensure your site migration goes without a hitch.

Tune in to learn:

  • The different types of site migrations
  • When is it a good idea to migrate
  • The possible impact of poor migrations
  • Jason’s top migration tips
  • Kate’s top migration tips

[Tweet “Podcast: Site migrations: How not to lose your rankings #SEO #SEOPODCAST”]

https://therecipeforseosuccess.libsyn.com/e27-site-migrations-how-not-to-lose-your-rankings-techie-0

Filed Under: Management & Marketing

Is Facebook Marketing Dead?

by admin

Is Facebook Marketing Dead?

Facebook made significant changes to the way marketers organically reach their customers. Does this mean free traffic from Facebook is over?

Rainmaker.FM is Brought to You ByWP Engine

Discover why more than 80,000 companies in 135 countries choose WP Engine for managed WordPress hosting.

Start getting more from your site today!

On January 11, 2018, Facebook announced major changes to the way information is shared in user’s feeds. This announcement has caused great concerns for many online marketers that had counted on organic traffic from Facebook.

So is organic/free traffic from Facebook at risk from this change? And more importantly, how can marketers thrive in this new environment?

In this 29 minute episode, Sean Jackson and Katy Katz interview Marty Weintraub, CEO of Community.co and author, to guide you through the right ways to create a sense of community, regardless of the environment.

Listen to The Digital Entrepreneur below …

Download MP3 Subscribe by RSS Subscribe in iTunes

Important links from this episode:

  • Aimclear Blog
  • AdEspresso
  • Social Media Examiner
  • Connect with Katy Katz on Twitter
  • Connect with Sean on Twitter

Filed Under: Management & Marketing

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