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The Path to a Legendary Copywriting Career

August 25, 2016 by admin

John Carlton is a force of nature.
He‰Ûªs that rare breed who can write fascinating copy, and is just as fascinating to listen to. Every story ends up a great story.
Through the lens of his remarkable journey to and through the copywriting trade, John delivers practical business tips and killer copywriting advice in this first half of a two-part interview I did with him.
Whether you‰Ûªre a veteran writer, or just starting to learn your craft, the next 30 minutes with this outspoken ad man is a worthwhile spend ‰Û_
In this episode we discuss:

  • How to go from slacker to pro
  • Why writer‰Ûªs block is a myth, and how to get your work done
  • 4 books that will change your career (and you should read every year)
  • The dirty little secret most copywriters don‰Ûªt want you to know
  • The mental attitude that made John‰Ûªs career
  • 2 secrets of John‰Ûªs success
  • A vital lesson on the nature of opportunity

Hit the flash player below to listen now:
Other listening options:

  • Click here to download the mp3 | 36.3 MB | 30:13
  • Click here to subscribe via iTunes
  • Click here for the RSS feed (non iTunes)
  • Click here for the show archive

The Show Notes:

  • Internet Marketing for Smart People Course (free)
  • John Carlton‰Ûªs Blog
  • Copywriting 101
  • We left the building with Girl Talk ‰Û_

About the Author: Robert Bruce is Copyblogger Media‰Ûªs copywriter and resident recluse.

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