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Did you know that Google is about to introduce a new web vital metric? 😨

Neither did we.

But this news did prompt us to take another look at our site speed setup, and we wanted to bring in a pro to help us out.  So in this week's episode, Gael chats with Brian Jackson – the guy behind the enthusiast site speed plugin, Perfmatters.

He's seen hundreds of site setups, this week he critiques our setup and gives you tips on how to fix your setup as well.

If you've ever wondered:
👉 if the number of plugins you use is cutting your site speed
👉 what the best CDN setup is
👉 what caching plugins you should never use…

…or even if you should delay or defer your JavaScript, then you won't want to miss this one.

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A special thanks to our sponsors for this episode, the all-in-one SEO tool set, Ahrefs.
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Check out the latest video on our new ✨news channel ✨:
👉  https://youtu.be/77VhY990xY8?si=aVNLu_kvZcDjjhYg
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Full show notes:
https://www.authorityhacker.com/podcasts/site-speed-nerd-roasts-our-setup/

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This episode is sponsored by https://seowriting.ai/ – Create SEO-optimized long-form content that actually ranks with their super pages feature. Use code HACKPODCAST for 25% off.
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Tired of complex automation tools that break when you change one tiny detail? 
Fed up with spending hours debugging N8N workflows or paying premium prices for Zapier?

In this episode, Aaron from Gumloop demonstrates LIVE how to build a sophisticated research assistant workflow that would take hours in other tools – completed in just 20 minutes using their AI-native automation platform.

Best of all, Gumloop has an actually usable free forever plan so you can all try it for free.

What makes Gumloop different:
👉 AI-Native Design: Built assuming you'll use AI in your workflows
👉 MCP Nodes: Describe what you want, get working integrations instantly
👉 Free Forever Plan: 1,000 credits monthly, only pay for external AI calls
👉 Visual Debugging: See exactly what's happening at each step

Watch Aaron prove that powerful automation doesn't require a computer science degree – perfect for business owners, sales teams, and anyone who found other tools too complex or expensive.

CHAPTERS
00:00 Automation Reality Check
01:54 Platform Overview
04:48 Pricing Breakdown
07:20 Live Build Begins
11:00 Data Source Setup
16:00 MCP Node Demo
22:00 Loop Mode Magic
28:00 Report Generation
32:00 Testing Process
36:00 Interface Creation
39:00 Customer Stories
42:00 Internal Use Cases
45:00 Future Outlook

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Get all the prompts & tools used in this video: https://www.authorityhacker.com/freeb…
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Think building a professional website costs thousands and takes weeks?

Imagine crafting a $10,000-level website or landing page yourself, in just a few hours, for ABSOLUTELY FREE. Slash your current website costs or even launch a profitable web design service undercutting old-tech designers.
But how do you achieve this without coding skills, expensive designers, or clunky DIY builders?

In this episode, we demonstrate LIVE how to build modern, fast, high-converting, SEO-optimized, and stunningly sleek websites using only FREE AI tools. We even redesign a real business website from scratch in under 90 minutes!

The game has changed thanks to cutting-edge AI like Google's Firebase Studio, enabling you to:

👉 Plan Your Perfect Site with AI: Use Gemini (free 2.5 Pro access) to create a detailed Product Requirements Document (PRD) including color palettes, fonts, and full website copy.

👉 Generate a Professional Logo Instantly: Leverage AI (like free ChatGPT image generation) to create a unique logo based on your PRD.

👉 Build with AI "Vibe Coding": Watch as Firebase Studio takes your PRD and generates a fully functional Next.js website in minutes.

👉 Refine & Enhance with Precision: Learn prompting techniques to iteratively improve design, add features (like an AI chatbot), and fix issues.

👉 Replace Expensive Tools: See how to build multi-step forms (like Typeform) and other elements for free.

👉 Master Manual & AI-Assisted Edits: Go beyond AI generation to directly edit copy, upload images, and fine-tune your site in Firebase Studio's code editor.

👉 Get Super-Fast, FREE Lifetime Hosting: Connect your AI-built site to GitHub and deploy it on Vercel with their generous free tier.

👉 Optimize for Performance & SEO: Achieve top Lighthouse scores for speed and SEO without complex configurations.

Go beyond clunky builders and expensive agencies. Learn to craft stunning, high-converting, SEO-optimized websites & landing pages using only FREE AI tools – even if you've never coded a line in your life. This is how all websites will be made soon.

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CHAPTERS
00:00:00 Intro: Free AI Websites
00:01:26 The Challenge
00:03:53 AI Planning (PRD)
00:14:50 AI Logo Generation
00:16:39 AI Website Generation
00:24:00 AI Design Refinement
00:32:00 Adding AI Components
00:35:50 Editing Copy & Images
00:40:50 Free Hosting & Deploy
00:46:28 The Big Opportunity
00:55:57 Next Steps & Features
01:00:15

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Google just released a fat core update and all the rules you know about SEO are about to change again. As Google has already started de-indexing what they deem to be low quality sites, content auditing has never been more important.

It's the process that might save you from an extinction event during the next update, or could resurrect your site if you've already been affected. Plus, it's the only process that's consistently shown results for websites affected by previous large updates like Panda, medic, spam and core updates.

So in this episode, we dive into what this latest core update means for SEO practices, and break down exactly what you need to do to curate content that will keep Google – and you – happy.
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A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
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Full show notes:
https://www.authorityhacker.com/podcasts/4-proven-steps-to-beat-google-updates/

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RTINGS.com is one of the most successful product review sites of all time. Despite 'only' having a DR 75 domain and competing against sites like PCMag, Tech Radar, New York Times, the Wire Cutter, and CNET (all DR 90+ sites), they have over 4 million monthly organic visits. 

So how exactly did they pull this off?

In this week’s episode, Mark sits down Pauline Duthiel, Head of Digital Marketing at RTINGS.com to take a look behind the scenes at what SEO looks like at one of the world's most loved review sites – and it was nothing like we expected.
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A special thanks to our sponsors for this episode, Digital PR and link building solution, BuzzStream:
https://www.buzzstream.com/link-building
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Full show notes:
https://www.authorityhacker.com/podcasts/the-secret-to-rtings-seo-success/

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As we come to the end of the March 2024 Core update, many things have changed in the Google landscape, and it’s time to start looking at where we landed.

To help navigate these changes, we wanted to bring a guest that’s out in the trenches every day – prominent and very opinionated character in the industry, Lily Ray 🔥

She hares a ton of interesting insights about SEO on social media, including a lot of original research.

In this episode, Lily and Gael get straight to it and cover many of the hottest topics in search right now, including:

👉 the visibility changes of pure content sites and how your business model may affect your visibility
👉 Reddit and Quora monopolizing search results and how long it may last
👉 HCU, and the divergence between Google’s guidelines and what we observe
👉 signals outside of the“traditional” that Google is giving a lot of importance to these days

We also take a look at specific examples – and they often break the rules – so don’t miss out on this one.
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Host: Gael Breton
Guest: Lily Ray

Full show notes:
https://www.authorityhacker.com/334-march-core-update-analysis-lily-ray/
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A special thanks to our sponsors for this episode, the all-in-one SEO tool set, Ahrefs:
https://www.authorityhacker.com/recommends/ahrefs/
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Looking for 100s of more episodes like these? Check out our main YouTube channel: https://www.authorityhacker.com/podcast/
Or visit our podcast page: https://www.authorityhacker.com/podcast/
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More about Lily Ray
Twitter: https://twitter.com/lilyraynyc
LinkedIn: https://www.linkedin.com/in/lily-ray-44755615/
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